Jessie Fream. Photo by Angela Wingard, obtained via Facebook

Jessie Fream created the “Humans of the Atlanta Beltline” Facebook group to showcase photos and stories of people using the city’s popular multi-use trail.

But Atlanta BeltLine Inc., which oversees the project, contacted her and asked her to stop using the word “Beltline,” which is trademarked. So she came up with a new name.

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